How We Say Something is as Important as What We Say

Picture of Walter Aguilar

Walter Aguilar

Coach

When we communicate, we are not just sharing information.

As a COR.E Leadership Dynamics Specialist, I have worked with many individuals and organizations over the years. One of the most important lessons I have learned is that how we say something is as important as what we say. Our words are powerful, but the way we deliver them can be just as impactful.

When we communicate, we are not just sharing information. We are also conveying our emotions, attitudes, and beliefs. These nonverbal cues can shape how our message is received and interpreted. Therefore, it’s important to consider how we say something, not just what we say. Let’s take a closer look at why the delivery of our message matters so much.

  1. The Power of Nonverbal Communication
    Studies have shown that only 7% of our communication is based on the words we use. The other
    93% is based on nonverbal cues, such as tone of voice, facial expressions, and body language.
    For example, imagine you’re giving a presentation to a group of colleagues. You’re confident in
    your content and you’ve rehearsed your talking points. However, as you start to speak, you notice
    that you’re speaking quickly and nervously. You’re fidgeting with your hands and avoiding eye
    contact. Even though the words you’re saying may be technically correct, your nonverbal
    communication is sending a different message. Your audience may interpret your nervousness as
    a lack of confidence in your own ideas.

  2. The Impact of Tone
    Tone is a crucial aspect of how we communicate. It can convey our emotional state and affect
    how our message is received. For example, imagine you’re giving feedback to an employee. You
    can say the exact same words in two different tones, and the meaning can change completely.
    In a harsh or critical tone, your feedback can come across as judgmental and demotivating. In a
    supportive and encouraging tone, your feedback can be constructive and helpful.
    It’s important to remember that tone is not just about what we say, but also how we say it. We
    need to be mindful of our tone and how it might be interpreted by others.

  3. The Role of Body Language
    Our body language can also influence how our message is received. It can convey our level of
    engagement, confidence, and interest. For example, imagine you’re in a meeting with a potential
    client. You’re listening to their pitch, but you’re slouching in your chair and checking your
    phone. Even though you’re technically present, your body language is conveying disinterest and
    lack of engagement. On the other hand, if you’re sitting up straight, making eye contact, and
    nodding along with the conversation, your body language is conveying a sense of interest and
    engagement. It’s important to remember that our body language can speak volumes, even when
    we’re not saying anything at all.

  4. The Importance of Emotional Intelligence
    Emotional intelligence is the ability to recognize and understand our own emotions and the
    emotions of others. It plays a crucial role in how we communicate.
    When we’re able to regulate our own emotions and empathize with others, we’re better equipped
    to deliver our message effectively. We can adapt our communication style to meet the needs of
    our audience and convey our message in a way that resonates with them. For example, imagine
    you’re in a high-stakes negotiation. The other party is being aggressive and confrontational. If
    you respond with anger and aggression, the situation is likely to escalate.
    However, if you respond with calmness and empathy, you can defuse the situation and find a
    mutually beneficial solution.

By practicing emotional intelligence, we can become better communicators and leaders. We can learn to listen actively, read body language, and adjust our communication style to meet the needs of ouraudience.

In conclusion, as a COR.E Leadership Dynamics Specialist, I believe that how we say something is just as important as what we say. Our words are powerful, but our nonverbal cues, tone, body language, and emotional intelligence can shape how our message is received and interpreted. By paying attention to these factors, we can become more effective communicators and leaders.
Remember, it’s not just what we say, it’s how we say it.

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